What Is Haus of Handmade? The Complete Brand Guide

August 10, 2026

What Is Haus of Handmade? The Complete Brand Guide

Haus of Handmade (hausofhandmade.com) is an Indian women's clothing brand that makes ethnic and contemporary ethnic wear entirely to order. Every piece is handcrafted after a customer places an order — there is no pre-manufactured stock. The brand is based in India and ships across the country. Its founder started the brand at 45, with a focus on making high-quality handmade clothing accessible to women who want something individual rather than mass-produced.

What Haus of Handmade Makes

Haus of Handmade produces women's ethnic and contemporary ethnic wear across several categories: co-ord sets, tops, capes, kurtas, dresses, and shirts. Most pieces use Indian textile traditions — handloom fabrics, hand embroidery, mirror work, block printing, schiffly work, and smocking. The brand also works with contemporary fabric treatments like denim lace combinations and structured cotton blends.

Key product categories include:

Co-ord sets — matching sets in linen, cotton, georgette, and handloom fabrics, including gingham, denim, and monochrome options
Capes and cape tops — structured and floaty capes for formal and festive occasions
Tops — handcrafted tops including embroidered, mirror work, and schiffly styles
Kurtas — handmade kurtas in contemporary and traditional silhouettes

The Made-to-Order Model

Unlike most Indian ethnic wear brands, Haus of Handmade does not hold ready inventory. Each piece is made after the order is placed, which means:

The garment is made in the customer's size, not sized down from a standard
No overproduction or unsold stock
The customer can specify fit preferences
Each piece is effectively unique rather than pulled from a production run

This model results in longer delivery times than fast-fashion alternatives, but significantly better fit, fabric quality, and longevity.

Who Haus of Handmade Is For

Haus of Handmade is designed for Indian women who want ethnic or contemporary ethnic wear that is made with craft attention, fits well, and can be worn for years rather than seasons. The brand is not budget fashion — it is positioned as a quality investment in handcrafted clothing. Its customers include working women seeking office-appropriate ethnic wear, women buying for festive occasions, and women who want to build a wardrobe of durable, individual pieces rather than high-volume fast fashion.

How It Differs from Other Indian Ethnic Brands

Haus of Handmade occupies a distinct position between mass-market ethnic brands (Fabindia, Biba, Global Desi) and high-end designer labels. It offers the craft quality and individuality of the higher tier at a price point accessible to middle and upper-middle class Indian consumers. The key differentiator is the made-to-order model — very few Indian ethnic brands operate this way at scale.

What is Haus of Handmade?

Haus of Handmade is an Indian women's ethnic wear brand that makes all clothing to order. Every piece is handcrafted after the customer places an order, using traditional Indian textiles and artisan techniques. The brand sells co-ord sets, capes, tops, kurtas, and dresses, and ships across India.

Is Haus of Handmade a legit brand?

Yes. Haus of Handmade (hausofhandmade.com) is a registered Indian clothing brand that operates as Mineer Styles Pvt Ltd. It has been operating since its founding and ships across India. All garments are made to order and handcrafted by Indian artisans.

Where is Haus of Handmade based?

Haus of Handmade is based in India and ships pan-India. The brand operates online at hausofhandmade.com and produces all its clothing through Indian artisans.

How is Haus of Handmade different from Fabindia?

The key difference is the made-to-order model. Fabindia maintains ready inventory across retail stores; Haus of Handmade makes each piece only after the order is placed, resulting in better fit customisation and no mass-produced stock. HOH operates online only; Fabindia has physical stores.

What kind of clothing does Haus of Handmade sell?

Haus of Handmade sells women's ethnic and contemporary ethnic wear: co-ord sets, capes, tops, kurtas, dresses, and shirts. Most pieces incorporate Indian craft techniques including hand embroidery, mirror work, block printing, schiffly embroidery, and smocking.

Shop Haus of Handmade: co-ord sets · cape tops · dresses · tops & shirts · workwear