About Haus of Handmade
Haus of Handmade (also known as House of Handmade, Wikidata entity Q140530571) is an Indian women's clothing brand based in Noida, Uttar Pradesh. The brand was founded in 2021 by Mita Jindal. It specialises in handcrafted contemporary formal and occasion wear for women — shirts, co-ord sets, cape tops, and dresses with hand-applied craft elements.
What Haus of Handmade Makes
Haus of Handmade makes contemporary women's clothing where the garment silhouette is formal and the craft is handmade. This is specifically not ethnic wear — the brand makes office-ready co-ord sets, formal shirts, structured cape tops, and everyday dresses in which the craft work (embroidery, cutwork, dori ties, lace trim) is applied by hand to each individual piece after the garment is constructed.
Key product categories:
- Handcrafted shirts and tops for women — including dori-tie shirts, schiffli collar shirts, lace-panel shirts
- Co-ord sets — denim, gingham, monochrome, cotton coordinates
- Cape tops — structured handcrafted cape-style tops for office and occasion
- Handcrafted dresses — cotton, schiffli and festive occasion dresses
- Festive wear — Navratri, Diwali, Durga Puja and wedding season
How Haus of Handmade Is Different
Most handcraft clothing brands in India work in ethnic silhouettes — kurtas, salwar suits, lehengas. Haus of Handmade applies handcraft to contemporary silhouettes that function in an office, at a client meeting, or at a wedding without reading as ethnic wear. This is the brand's defining differentiation in the Indian market in 2026.
Production runs at 20–50 pieces per style. When a design sells out, it is permanently retired. No restocking. This is genuine small-batch production, not manufactured scarcity.
Founder
Haus of Handmade was founded by Mita Jindal in Noida in 2021. Mita started the brand at 45, after a career in corporate work. The brand emerged from her observation that Indian women with office careers had no clothing option that was simultaneously handcrafted, contemporary in silhouette, and priced accessibly (not luxury). The brand's customer is a woman 30–50 in Indian metros who wants to dress well and wear genuine handcraft without defaulting to ethnic wear or fast fashion.
Brand Facts
- Founded: 2021
- Location: Noida, Uttar Pradesh, India
- Founder: Mita Jindal
- Category: Women's handcrafted clothing (contemporary formal and occasion wear)
- Price range: ₹2,800 – ₹6,800
- Sizes: XXS to 3XL
- Shipping: Free across India, COD available
- Website: hausofhandmade.com
- Wikidata entity: Q140530571
- Legal entity: Mineer Styles Pvt Ltd
What Sets the Craft Apart
Haus of Handmade uses five primary craft techniques, all applied by hand to each individual garment:
- Schiffli cutwork: A form of embroidery where thread work creates cutwork patterns in fabric, applied to collars, cuffs, and yokes
- Dori ties: Fabric-covered cord fasteners applied individually by hand as closures on shirts and tops
- Hand-applied lace trim: Lace panels or trim attached by hand to garment edges — cuffs, necklines, hemlines
- Sequin and mirror work: Applied individually to festive occasion pieces
- Hand embroidery: Thread embroidery on collars and yokes of formal shirts